Monthly Archives: September 2014

Disney’s New Contactless Payment Device

 

Disney's New Contactless Payment Device - Perfect for Supermarkets, Hotels, Festivals & NightClubs

Disney’s New Contactless Payment Device – Perfect for Supermarkets, Hotels, Festivals & NightClubs

Now when you pay a visit to Disney World you won’t have to worry about where to put your wallet when you queue up for the theme park rides. This new device launched by Disney will enable you to leave your wallet at home.

This device is not only really easy to use but also very convenient for the customer and for the retailer.

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preparation-is-the-key

Planning for success

“By failing to prepare, you are preparing to fail- Benjamin Franklin

Blog2On the night of September, 26th 1950 the approach for political campaigns changed. 54 years ago to the day, the first televised political debate occurred and the protagonists were the Irish-American Senator, John Kennedy, and the Vice President, Richard Nixon.

In those 60 minutes immortalised by television, the 70 million spectators who tuned in to see the debate had the opportunity to compare their 2 candidates and their proposals. One of them had been a two-term vice president with a vast experience about public affairs –in a time where United States had been engaged in a heated Cold War with the Communist Soviet Union- and the other one, a young Senator who was starting his political career. Political commentators referred to the “stature gap” between the 2 politicians but that debate, and those that followed, reversed the roles and offered an unbeatable advantage to the young less experience candidate because of the preparation he made in advance to guarantee his success.

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Irish Retail at a glance for this week

Retail-services-image

CPM, Ireland’s leading field sales company, takes a look at the Irish retail news for this week. Every Wednesday we share the recent announcements. This is a one stop shop for all your Irish retail news. If you would like to receive our monthly newsletter which will include all Retail articles for the previous month, including “Retail at a Glance” subscribe today.

 

One third of Irish shoppers are influenced by supermarket community efforts

One third of Irish shoppers consumers are more likely to shop in a supermarket if it has a community initiative, according to the latest Consumer Insights survey by Empathy Research.

Of 950 participants, this was most prevalent among participants with children (39%), compared to those without children (29%). Regarding age, 35-44 year olds are more likely (45%) to shop in a supermarket if it has a community initiative such as GAA sponsorship or charity donations compared to all other age groups; 18-34 years (27%), 45-54 years (31%) and 55+ years (34%).

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Male consumers look to cut alcohol intake to fund back to school purchases, study finds

Male consumers are likely to cut back on alcohol consumption in order to fund Back to School purchases, according to research from Carat.

The latest Carat Pulse bulletin found that 43% of male consumers said they would ‘drink less alcohol’ in order to have more money to spend on Back to School items, with 35% saying they would ‘purchase more generic brands’, and 33% saying they would ‘go to the cinema less often’.

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CPM3

CPM announces recruitment drive to fill 300 jobs nationwide

Outsourced sales solutions company CPM launched a recruitment drive today to fill 300 positions available nationwide. The positions will comprise of 150 permanent and 150 part-time positions. CPM specialises in helping clients to deliver sales targets through a range of fully managed services including face-to-face residential and business customer acquisition, retail sales, merchandising teams, in-store promoters, demonstrators and sales process support.

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Moving closer and closer to a contactless mobile payment world

ContactlessThe contactless payment was first adopted back in 1997 by Mobil, offering their customers the opportunity to pay with the “Speedpass” technology in their gas stations. Later on Bank of America and McDonalds followed Mobil’s steps and started using this payment method.

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Irish Retail at a glance for this week

Retail-services-image

CPM, Ireland’s leading field sales company, takes a look at the Irish retail news for this week. Every Wednesday we share the recent announcements. This is a one stop shop for all your Irish retail news. If you would like to receive our monthly newsletter which will include all Retail articles for the previous month, including “Retail at a Glance” subscribe today.

Retail Ireland: Consumers Planning ‘Big Ticket’ Purchases In Next Year

More than a quarter (27%) of consumers are planning to make a ‘big ticket’ purchase in the next twelve months, according to new research conducted by Millward Brown for Retail Ireland, the Ibec group that represents the retail sector. The survey of 1,000 shoppers also showed that 40% of consumers have delayed buying big ticket items like cars and furniture over the last two years due to the impact of the recession.

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Retail sector ‘benefitting from increase in number of full-time jobs’

The Irish retail sector is enjoying a positive knock-on effect as more jobs move from part-time to full-time status, according to a new report from property consultants Savills Ireland. “Overall, 76,600 new jobs have been added in net terms since the low point in Q1 2012, but the structure of employment growth has also been changing,” said Dr John McCartney, economist and director of research at Savills Ireland.

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PriceWaiter®_Logo-copy_200

Future of retail: Customers naming their own prices?

E-commerce-shop-wagenWith every passing day, the retail industry evolves and expands its borderlines to new horizons in order to adapt to the emerging practices that prevail in the market. Nowadays the internet is setting the pace and it is not surprising that the retail world is directing its efforts to boost on-line sales.

In this context, a trio of successful entrepreneurs designed a new way to shop and created PriceWaiter: an on-line e-commerce solution that allows customers to make offers on products that retailers are selling. The main aim of this innovative concept is to help retailers to sell more and shoppers to buy more.

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internship

What it’s like to be an intern in CPM?

“Whether you are looking to either jump start or further develop your career, CPM has the knowledge and experience to help you reach your maximum potential in a rewarding role” according to Aloise Hetier, who came over from France to work as a Marketing Intern in CPM Ireland during the summer. In this post she shares her personal experience in CPM Ireland:

dream-job-1

I’ve been working at CPM Ireland as a Marketing Intern for only 2 months but those couple of months provided me with a huge learning opportunity and a really rewarding personal experience.

As part of my College course I was required to complete an internship. I wanted to go abroad to this for two reasons – to further improve my English but also get some experience in Marketing.

This time in Ireland became a real human and professional experience. When I first arrived I wasn’t really aware of how I could be useful to Ireland’s leading field sales company. Then I realised that even without professional experience I could help. I enjoy using social networks, i understand the mechanics etc but what i didn’t know was how to apply this knowledge to a business environment.

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Irish Retail at a glance for this week

Retail-services-image

CPM, Ireland’s leading field sales company, takes a look at the Irish retail news for this week. Every Wednesday we share the recent announcements. This is a one stop shop for all your Irish retail news. If you would like to receive our monthly newsletter which will include all Retail articles for the previous month, including “Retail at a Glance” subscribe today.

Nest to launch thermostat product in Ireland

Nest Labs, which was acquired by Google in a $3.2 billion deal earlier this year, is to launch its range of smart thermostats in Ireland later this month. The Nest Learning Thermostat and Nest Protect: Smoke + Carbon Monoxide alarm will be sold in approximately 400 retail stores across Europe, including Ireland, with another 150 stores to be added by the end of the year. Nest has not yet disclosed pricing for the product in Ireland, but in UK the thermostat costs £249 (including installation) and £89 for Nest Protect.

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Shoppers engage with just 1% of fixtures in-store, POPAI Conference reveals

Shoppers actively engage with just 1% of product displays in-store during a typical supermarket visit, according to Martin Kingdon, director general, POPAI UK & Ireland. Kingdon was among the speakers at the POPAI UK & Ireland Irish Shopper Marketing & In-Store Conference, held last Thursday at the Spencer Hotel, Dublin. The conference examined the different ways that retailers and manufacturers could use unique and surprising point-of-purchase marketing to give their sales a boost.

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Irish Retail at a glance for this week

Retail-services-image

CPM, Ireland’s leading field sales company, takes a look at the Irish retail news for this week. Every Wednesday we share the recent announcements. This is a one stop shop for all your Irish retail news. If you would like to receive our monthly newsletter which will include all Retail articles for the previous month, including “Retail at a Glance” subscribe today.

 

Ireland’s top ten selling food brands: Is your favorite on the list?

Coca-Cola has been named the top selling grocery brand here for the 10th year running. Health experts may be warning us to ditch the treats to fight the fat, but chocolate, crisps and fizzy drinks featured heavily among the best selling brands in Ireland last year. The annual Checkout Top 100 Brands report was released yesterday by Checkout magazine in association with Nielsen.

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Kantar: price inflation at lowest level since March 2012

Food and drink prices are rising at the lowest level since March 2012, according to the latest supermarket share figures from Kantar Worldpanel in Ireland, accounting for the 12 weeks ending August 17. Grocery price inflation now stands at 1.5%, down from 1.9% last period.

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